Bing Image Creator, a remarkable free AI platform from Microsoft Bing, harnesses the power of advanced machine learning algorithms to generate images based on text prompts. This article delves into the intricacies of Bing Image Creator, exploring its features, functionality, and the precautions users should take.

How To Bing Image Creator Works?

Bing Image Creator stands on the shoulders of the powerful DALL∙E 3 model developed by OpenAI. Trained on millions of images, this advanced model serves as the engine behind the platform, enabling the creation of stunning visuals from textual descriptions.

Accessing the Tool

Users can seamlessly access Bing Image Creator with their Microsoft account through Bing.com/Create, Bing Chat, or the Microsoft Edge browser. Notably, no separate OpenAI or DALL∙E account is required, simplifying the user experience.


Creating Images

The key to unlocking Bing Image Creator’s potential lies in crafting highly descriptive text prompts. Users can input adjectives, locations, artistic styles, and more to generate images that align with their vision. The tool excels when provided with detailed prompts, resulting in more accurate and satisfying visual outputs.

Boosts for Image Generation

While Bing Image Creator is free to use, users are allocated a specific number of “boosts” for image generation. Each prompt consumes one boost. To replenish boosts, users can redeem Microsoft Rewards points, ensuring a continued seamless image creation experience.

Image Storage and Copyright

Images generated by Bing Image Creator are stored for a duration of up to 90 days. Users must exercise caution, especially in commercial settings, to avoid potential copyright violations related to AI-generated images.

Integration with Bing Chat

Bing Image Creator is intelligently integrated into the Bing chat experience. Users can articulate their desired image through text, providing additional context such as location or activity. The option to select an art style further enhances the customization of the generated images.


Preventing Harmful Images

Safety is a priority in Bing Image Creator. The platform incorporates controls to prevent the generation of potentially harmful or unsafe images. Additionally, each generated image features a modified Bing icon in the bottom left corner, signifying its creation using Image Creator.

Is Microsoft Bing Image Creator Free?

Yes, Bing Image Creator is currently free to use. Users can access the platform without any charges. However, the allocation of limited boosts for image generation should be considered. Users can earn extra boosts by redeeming Microsoft Rewards points, ensuring continued access to the platform’s creative capabilities.

Cautionary Note

Despite its free nature, users should be mindful of potential copyright issues associated with AI-generated images. The caution becomes particularly relevant in commercial scenarios where legal implications may arise.


Q: How can users earn additional boosts in Bing Image Creator?

Users can earn extra boosts by redeeming Microsoft Rewards points, providing a pathway to sustained image generation without interruptions[4].

Q: Is there a time limit for image storage in Bing Image Creator?

Yes, images generated by the platform are stored for up to 90 days, after which they may be automatically removed[4].

Q: Can Bing Image Creator be accessed without a Microsoft account?


No, a Microsoft account is necessary to access Bing Image Creator through Bing.com/Create, Bing Chat, or the Microsoft Edge browser.

Q: Are there specific controls to prevent harmful image generation?

Yes, Bing Image Creator incorporates controls to prevent the generation of potentially harmful or unsafe images, ensuring a secure user experience.

Q: How long does it take to generate images once the boosts are used up?

Once the boosts are depleted, the generation of images may take longer, extending from the typical 10-30 seconds to up to five minutes.

Q: Can AI-generated images lead to copyright violations?

Yes, caution is advised, especially for commercial purposes, as the use of AI-generated images may result in copyright violations.


Bing Image Creator emerges as a versatile and user-friendly tool, leveraging advanced AI to transform text prompts into captivating images. While its free accessibility is a notable feature, users should exercise caution regarding copyright issues and leverage the platform responsibly. Bing Image Creator stands at the intersection of creativity and technology, offering a glimpse into the future of AI-driven image generation.